Presenter

Jordana Armstrong

Founder, Jordana Armstrong Marketing

Jordana is a marketing professional with 15+ years of experience in the industry. She has worked agency side and supplier side, for a not-for-profit theatre and now operates her own small marketing agency in rural southern Ontario. She helps her not-for-profit and for-profit clients reach their target audiences, increase awareness and generate strong connections with consumers.

“My mother was a visual artist, so arts and culture have always had a special place in my heart.”

At Lighthouse Festival Theatre, Jordana held the Development Officer position. She helped grow the corporate sponsorships and individual giving programs by completing a comprehensive revaluation of the sponsorship packages, writing program articles, and maintaining and updating an engaging donor program. She also worked alongside the publicist, assisting in marketing initiatives from a donor perspective.

Since starting her own business, Jordana has taken on the marketing for several arts and culture projects and clients, including; The Norfolk Studio Tour, Apple Hill Lavenders’ concerts and events, and Whistling Gardens’ Festival of Fountains. She is also currently conducting a market research project for Art with Heart Studios.

“I am very proud of my work and the success I have seen for all my clients, but it gives me an extraordinary feeling when I see the results for my arts and culture clients.”

Our Sponsors

Dream Warrior Group provides graceful yet technologically savvy solutions for Arts organizations. The goal-driven services focus on audience and action. As your technology advocate, we will be your ally and can manage and fully implement your online presence. Our services (à la carte or contracted) include: Web site design and development, e-marketing, e-promotion, social media management and optimization. We implement your message in a digital environment.
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InstantEncore powers over one million patron experiences every year. helps arts and culture organizations thrive. Our two innovative mobile services – Appscension and InsideGuide - breakdown barriers to attendance, increase convenience for patrons, and drive ROI for you.
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BroadwayWorld is the largest theatre site on the internet, covering Broadway, the West End and beyond to 100 US cities, 45 countries and in 12 languages worldwide. With over six million monthly visitors, BroadwayWorld delivers complete up-to-the-minute Broadway, off-Broadway, and regional theatre news, in-depth interviews, extraordinary photo coverage, entertaining video features, lively message boards, ticket discounts, reviews, and more.
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Spektrix is a complete solution for ticketing, marketing, fundraising, and CRM, designed specifically for the performing arts. With world-class technology and support, Spektrix helps 650+ organizations across the U.S., Canada, and the U.K. grow their revenue and deepen patron relationships. Powerful, intuitive software, at-a-glance insights, frequent and seamless upgrades, training, support, and strategic consultation with experienced professionals come at no additional cost - making Spektrix the fastest-growing solution for arts organizations today.
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