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Presenter

Tahra Millan

VP/Chief Marketing Officer, Caramoor Center for Music and the Arts

Tahra Millan is an associate adjunct professor at Columbia Business School and marketing consultant and guest presenter for arts & entertainment throughout the U.S. Currently, she is VP/Chief Marketing Officer at Caramoor Center for Music and the Arts in Katonah, NY where she is responsible for brand building, strategic marketing and communications, and organizational planning. Her work at Caramoor draws upon her two decades in arts management building audiences through strong brand experiences.

Formerly the Sr. Director of Strategic Marketing for the corporate offices of Blue Man Group, a global live entertainment organization, Professor Millan developed Blue Man Group’s digital marketing and communications arm supporting Blue Man’s theatrical productions in New York City, Boston, Chicago, Orlando at Universal Orlando, Las Vegas, Tokyo and Berlin. Prior to Blue Man Group, she served as Director of Development and Marketing at the Lower Manhattan Cultural Council. Working for a not-for-profit cultural arts organization, she oversaw federal, foundation, corporate and individual fundraising and managed strategic communications and marketing efforts. In partnership with the Downtown Alliance, Professor Millan developed the initial concept and proposal for Re: Construction, a downtown-based public art program coupling the visual arts with construction sites.

Professor Millan began her career working for the Broadway industry. At the Broadway League, the national trade association for the commercial theatre industry, she spearheaded the industry’s first economic recovery campaign stemming from the events of September 11, 2001 and established the industry’s first multilingual website. She has worked on numerous major industry events including the American Theatre Wing’s Tony Awards and Kids’ Night on Broadway. Professor Millan also worked for an Omnicom-owned entertainment advertising agency, Serino Coyne, where she continued her work in developing industry-wide projects and sales promotions.

Professor Millan has presented her work at New York University, Columbia University, and national trade conferences. She earned her B.F.A. in Drama from Tisch School of the Arts, New York University and an M.A. from the Program in Arts Administration at Teachers College, Columbia University. While at Teachers College, she served as the Enid Morse Fellow focusing on education marketing and evaluation at Cooper-Hewitt National Design Museum.

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    Dream Warrior Group provides graceful yet technologically savvy solutions for Arts organizations. The goal-driven services focus on audience and action. As your technology advocate, we will be your ally and can manage and fully implement your online presence. Our services (à la carte or contracted) include: Web site design and development, e-marketing, e-promotion, social media management and optimization. We implement your message in a digital environment.

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    Substrakt is a leading digital agency specialising in the arts and culture sector. We partner with over 70 cultural organisations around the world to create digital experiences that connect people to art, ideas and each other. We’re here to make cultural experiences more accessible, engaging and impactful through thoughtful design, smart technology and strategic thinking.

    We offer a full suite of digital services, including the design and development of websites and digital products, alongside strategic consultancy, training and ongoing support. Our consultancy work spans areas such as digital strategy, content strategy, SEO, user research, accessibility and analytics.

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    BroadwayWorld is the largest theatre site on the internet, covering Broadway, the West End and beyond to 100 US cities, 45 countries and in 12 languages worldwide. With over six million monthly visitors, BroadwayWorld delivers complete up-to-the-minute Broadway, off-Broadway, and regional theatre news, in-depth interviews, extraordinary photo coverage, entertaining video features, lively message boards, ticket discounts, reviews, and more.

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    F+H Partners offers tailored development and planning services for arts and culture organizations of all sizes. With our extensive experience as advancement professionals and consultants, we collaborate directly with you to strengthen your fundraising and deepen your impact. Our personalized approach, informed by best practices and pragmatic solutions, has contributed to millions of dollars raised for our partners. We focus on building organizational capacity, ensuring you internalize the tools and processes for long-term success by actively working with you to translate robust plans into ongoing achievements.

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    NEW Marketing Solutions is a full-service marketing and audience development firm built around the audience development trifecta: marketing, ticketing, and experience.

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