Presenter

Bill Rhoads

Vice President of Marketing & Communications, Orchestra of St. Luke's

Currently Vice President of Marketing & Communications for Orchestra of St. Luke's, Bill Rhoads was previously President and Managing Director of Bill Rhoads & Associates, which was promotion agent for several publishing houses, including CF Peters, EC Schirmer, Subito Music and MMB Publishing; and represented the interests of Frank Zappa, Ornette Coleman, Ethel, counter)induction, Fred Ho, and two Pulitzer Prize-winning composers, along with a host of other prominent artists and firms in the music industry. Prior to opening his own firm, Mr. Rhoads was Director of the Concert Music Division for Carl Fischer, LLC in New York.

He is Managing Director of the Steven Gerber Trust, and has been active as board member of the Phoenix Concerts, the Lotte Lehmann Foundation, Wisconsin Alliance for Composers, and co-director of Composers Concordance and E.A.R. (Elastic Arts Room) in New York City. In addition, Mr. Rhoads served the music industry as Board Member for CRI (Composers Recordings, Inc.), and the MPA (Music Publishers Association), as Honorary Advisory Board Member for The Women's Philharmonic, and as panel member, speaker and judge on numerous committees for organizations serving the needs of composers, educators, and performers, including ASCAP, MENC, and the League of American Orchestras.

Influenced by his early experiences as guitarist in several rock bands, his training as an audio engineer and producer, background in philosophy and aesthetics, immersion into the experimental music scene of NYC, and composition studies with Stephen Dembski, Joel Naumann, Joseph Koykkar, John Corigliano, George Rochberg and John Harbison, has he been performed and recorded by ensembles throughout the U.S., including Sequitur and Composers Concordance in New York City, May in Miami Festival, Present Music in Milwaukee; and Bach, Dancing, and Dynamite and Oakwood Chamber Players in Madison.

Our Sponsors

Dream Warrior Group provides graceful yet technologically savvy solutions for Arts organizations. The goal-driven services focus on audience and action. As your technology advocate, we will be your ally and can manage and fully implement your online presence. Our services (à la carte or contracted) include: Web site design and development, e-marketing, e-promotion, social media management and optimization. We implement your message in a digital environment.
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Substrakt is a leading digital agency specialising in the arts and culture sector. We partner with over 70 cultural organisations around the world to create digital experiences that connect people to art, ideas and each other. We’re here to make cultural experiences more accessible, engaging and impactful through thoughtful design, smart technology and strategic thinking.

We offer a full suite of digital services, including the design and development of websites and digital products, alongside strategic consultancy, training and ongoing support. Our consultancy work spans areas such as digital strategy, content strategy, SEO, user research, accessibility and analytics.

We’re proud to work with some of the world’s most inspiring cultural organisations, including the National Theatre, PAC NYC, Malmö Opera, Henry Moore Foundation, Shakespeare's Globe, Scottish Ballet, Kettle’s Yard, Leeds Heritage Theatres, Southbank Centre, and the Folger Shakespeare Library.
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InstantEncore powers over one million patron experiences every year. helps arts and culture organizations thrive. Our two innovative mobile services – Appscension and InsideGuide - breakdown barriers to attendance, increase convenience for patrons, and drive ROI for you.
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BroadwayWorld is the largest theatre site on the internet, covering Broadway, the West End and beyond to 100 US cities, 45 countries and in 12 languages worldwide. With over six million monthly visitors, BroadwayWorld delivers complete up-to-the-minute Broadway, off-Broadway, and regional theatre news, in-depth interviews, extraordinary photo coverage, entertaining video features, lively message boards, ticket discounts, reviews, and more.
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We offer comprehensive not-for-profit development and planning services, focused on the specialized needs of arts and culture clients. Having served cultural institutions of all sizes as both advancement professionals and consultants, we are ready to work with you to strengthen your fundraising and deepen your organization’s impact.

Your unique situation requires a tailored plan to match your needs and resources. Collaborating with F+H Partners means you work directly with us and benefit from our expertise in best practices and pragmatic solutions, developed over decades as fundraising and not-for-profit professionals. Our commitment to bringing fresh eyes to each situation and offering informed perspectives and solutions has contributed to millions of dollars raised for our partner organizations.

We are committed to highly personalized approaches. We carefully consider your size, needs, and objectives to maximize impact. Beyond achieving metrics, our focus is on building organizational capacity, ensuring that you internalize the tools and processes to remain strong over the long term. To achieve this we actively work with you in translating robust plans into ongoing success.
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Spektrix is a complete solution for ticketing, marketing, fundraising, and CRM, designed specifically for the performing arts. With world-class technology and support, Spektrix helps 650+ organizations across the U.S., Canada, and the U.K. grow their revenue and deepen patron relationships. Powerful, intuitive software, at-a-glance insights, frequent and seamless upgrades, training, support, and strategic consultation with experienced professionals come at no additional cost - making Spektrix the fastest-growing solution for arts organizations today.
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CourseStorm is an easy-to-use class registration and marketing platform perfect for arts & culture education programs and kids camps. Our cloud-based system offers a single platform to manage individual and group course registration, payment processing, rosters, waitlists, attendance tracking, customizable registration forms, class communication, and more. Learn more at
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Arts organizations that put their audience in the spotlight will fill their houses. We work with you to make sense of the chaos and create a plan that gets your audience excited for your next show.

Count on us to be your steady partner on anything from strategic guidance to tackling Tessitura or executing a campaign — all while helping you find ways to be relatable to your audience members. You also won't be left figuring out how to implement a lofty plan. We can execute it for you so you can focus on your endless to-do list. Or help you prioritize and get efficient execution systems in place that work for you and your team. Get to know us better at one of our Executive Roundtable Discussions. Learn more and RSVP at NEW-MarketingSolutions.com/events.
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EleeHub was founded in 2021 to address a critical gap in the nonprofit marketing domain. It became evident that most nonprofits could be categorized into three groups: those unaware of the Google Ad Grant, those who had attempted to utilize it but were deterred by its complexity, and those engaged with costly consultants yielding minimal or expensive outcomes. EleeHub emerged as a beacon for small to mid-sized nonprofits seeking an efficient, cost-effective, and impactful marketing strategy.

As a certified Google Partner, EleeHub champions the belief that all nonprofits should fully utilize the Google Ad Grant, with professional assistance, to optimize their outcomes. The EleeHub team brings together over thirty years of collective expertise in nonprofit marketing and Google Ads, positioning itself as a leading force in the sector. https://www.eleehub.com/
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Elevent is the multi-event ticketing & membership platform made to modernize all things ticketing for professionalized venues, festivals, and seasonal event organizers. White-label by design, high-scale, omnichannel, and holistically blended with a real CRM, Elevent digitally transforms your event organization into what you envision. https://readyset.goelevent.com/
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