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Presenter

Jennifer Edwards

Principal, better_

Jennifer Edwards is a multi-faceted creative, a storyteller, facilitator, educator and strategist who consults with creative ventures, incubators, universities and organizations. She is also an award-winning spoken word artist and choreographer, skills that inform all of her work. Clients include The New Museum, The Jerome Robbins Foundation, New York University, The Georgia Institute of Technology, Welcome to Night Vale, and Jacob's Pillow Dance. She has designed and taught courses for Skidmore College and Point Park University in Entrepreneurship and the Arts, as well as bootcamps and workshops on entrepreneurial thinking for NYU Tisch School of the Arts, the University of Colorado at Boulder, Temple University and at The Juilliard School. Jennifer recently completed an engagement as the Facilitator for Creative Entrepreneurship at The New Museum's incubator, NEW INC, where she taught her approaches to 80 teams launching ventures that sit at the intersection of art, design, technology, and social innovation. In the summer 2017, she launched on online learning series for professors titled, 'Embed Entrepreneurial Practice into Arts-based Curricula,' as a way to seed change in the way future generations of artists are taught to approach their practice. Jennifer's work and advice to creatives and business professionals has been featured in publications including The New York Times, Dance Magazine and The Chicago Tribune.

Our Sponsors

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    Dream Warrior Group provides graceful yet technologically savvy solutions for Arts organizations. The goal-driven services focus on audience and action. As your technology advocate, we will be your ally and can manage and fully implement your online presence. Our services (à la carte or contracted) include: Web site design and development, e-marketing, e-promotion, social media management and optimization. We implement your message in a digital environment.

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    InstantEncore powers over one million patron experiences every year. helps arts and culture organizations thrive. Our two innovative mobile services – Appscension and InsideGuide - breakdown barriers to attendance, increase convenience for patrons, and drive ROI for you.

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    BroadwayWorld is the largest theatre site on the internet, covering Broadway, the West End and beyond to 100 US cities, 45 countries and in 12 languages worldwide. With over six million monthly visitors, BroadwayWorld delivers complete up-to-the-minute Broadway, off-Broadway, and regional theatre news, in-depth interviews, extraordinary photo coverage, entertaining video features, lively message boards, ticket discounts, reviews, and more.

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    Spektrix is a ticketing, marketing and fundraising solution made specifically for the performing arts. With cloud-based technology and world-class support, Spektrix helps 400+ organizations across the U.S., Canada and the U.K. grow their revenue and deepen patron relationships. We do this through providing a system with frequent and seamless upgrades, sophisticated reporting, and free strategic consultation from experienced arts professionals.

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