National Arts Marketing, Development & Ticketing Conference, Los Angeles


Uncovering what your audiences and donors truly find exciting about your offerings and organization is a fundamental step in developing solutions to the difficult questions that you face.  Delivering what patrons are seeking, in the way they are seeking it, is the key to boosting your revenue.

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Upcoming Arts Reach Online Workshops for Members

Join these experts and other members to discuss your situation and questions.  These Online Workshops are presented by some of the best minds in the arts and culture field and are free for current members. Unless otherwise noted, all workshops are held on Thursdays at 11 a.m. Pacific Time

Next webinar: 

Thursday, August 25 @ 11 a.m. Pacific

Social Media, Audience Engagement & Ticket Sales: A Practical Approach

Brad Wilke, Co-Founder & Principal, Smarthouse Creative
Had enough of the sizzle and want to sink your teeth into the steak? Then this case study-based approach to social media marketing is for you. We'll take a deep dive into the data, explore the metrics, and kick the tires on your key performance indicators as we work toward building a social media marketing framework that you can customize to your specific organizational needs.


ARTS REACH MAGAZINE(Volume XXIV, Number 2) has gone out. Its contents include:

  • PRICING — Why the “Not a Bad Seat in My Venue” Mentality is Costing You Money
  • RELEVANCE — How Relevant is My Arts Organization? Take this Self-Test!
  • TRAINING — Why Theater Majors Are Vital in the Digital Age
  • ANCILLARY INCOME — Theater Bars Are a Smash Hit on Broadway
  • TECHNOLOGY — Makes Inroads Into Broadway’s Ticketing Business
  • PERSUASION — Donald Trump: A Model for Arts Marketers
  • NEW AUDIENCES — Like Newspapers, Arts Organizations Need the Past as They Embrace the Future
  • TORONTO CONFERENCE — Canadian Arts Marketing, Development & Ticketing Conference in Toronto, June 14-15, 2016
  • SEATTLE CONFERENCE — National Arts Marketing, Development & Ticketing Conference in Seattle, July 25-26, 2016.

Our Sponsors

Patron Technology is leading a transformation in the arts and entertainment industry with PatronManager CRM, a completely integrated ticketing, fundraising, and marketing customer relationship management system. Patron Manager CRM is built on the cloud-based platform and represents the next generation in ticketing and predictive "big data" enterprise solutions. It marries the ease of transaction processing with one of the most efficient, flexible, and intuitive reporting and analytics tools in the industry. PatronManager CRM, launched in 2010, now has over 300 signed clients and is a must-see at the National Arts Marketing, Development & Ticketing Conference.

Vendini provides powerful and easy-to-use ticketing, marketing, and fundraising solutions to any-sized organization in the entertainment markets. Vendini offers an all-in-one web-based software solution that makes it simple to use anywhere. The company was launched in 2001.

For Members

Free New Benefit: the Arts Reach Career Center!

All members are encouraged to peruse and post FREE job and service listing s on the new Classifieds page. To do so, simply go to the Career Center.


"Arts Reach encourages me to climb out of my silo, look around, connect with peers, and to start thinking more creatively!"

"Great actionable ideas as always."

"I liked the intimacy of the conference and the ability to interact closely with attendees and speakers."

"I liked the intimacy of the conference and the ability to interact closely with attendees and speakers."