Presenter
Todd Vigil
Chief Marketing Officer, Phoenix Symphony
Todd Vigil is an innovative and progressive marketing leader for the nonprofit space with a focus and passion for driving data-driven change and results. As the former Chief Marketing Officer for The Phoenix Symphony, Todd led an industry-leading shift in strategy and significant investment in digital marketing, database utilization, and dynamic pricing to maximize sales and marketing initiatives. The shift to 100% digital marketing led to new records in single ticket attendance and revenue including record growth in new audiences and increasing classical attendance. Most recently, Todd served as head of marketing for the Heard Museum in Phoenix, AZ, the largest private museum focused on advancing Native American Art. He has recently accepted the role of Director of Marketing and Stewardship for Barrow Neurological Foundation. Todd also serves on the Leadership Council for ASU Lodestar Center for Philanthropy and Nonprofit Innovation and frequently teaches marketing and social media for the Nonprofit Management Institute.
Our Sponsors
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Dream Warrior Group provides graceful yet technologically savvy solutions for Arts organizations. The goal-driven services focus on audience and action. As your technology advocate, we will be your ally and can manage and fully implement your online presence. Our services (à la carte or contracted) include: Web site design and development, e-marketing, e-promotion, social media management and optimization. We implement your message in a digital environment.
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InstantEncore powers over one million patron experiences every year. helps arts and culture organizations thrive. Our two innovative mobile services – Appscension and InsideGuide - breakdown barriers to attendance, increase convenience for patrons, and drive ROI for you.
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BroadwayWorld is the largest theatre site on the internet, covering Broadway, the West End and beyond to 100 US cities, 45 countries and in 12 languages worldwide. With over six million monthly visitors, BroadwayWorld delivers complete up-to-the-minute Broadway, off-Broadway, and regional theatre news, in-depth interviews, extraordinary photo coverage, entertaining video features, lively message boards, ticket discounts, reviews, and more.
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Spektrix is a ticketing, marketing and fundraising solution made specifically for the performing arts. With cloud-based technology and world-class support, Spektrix helps 400+ organizations across the U.S., Canada and the U.K. grow their revenue and deepen patron relationships. We do this through providing a system with frequent and seamless upgrades, sophisticated reporting, and free strategic consultation from experienced arts professionals.
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